RIYL: Alvvays, Best Coast, Westkust

Label: Topshelf Records / Baby City Records

Dream pop is like ice cream for me.  There’s a hell of a lot of it out there in the world.  My local grocery store alone has dedicated about 9% of the store’s real estate to the stuff.  Yes, it’s absolutely everywhere, but it doesn’t make me want it any less.  It’s bloody delicious.  It brings people together.  Give an ice cream cone to a neo Nazi and watch his clenched fists relax, his burrowed brow dissipate, his shouts of rage melt into wistful giggles.

The same should be said for dream pop.  Brooklyn dreamgaze 5-piece Gingerlys understand that the genre has developed a bit of a formula, but they’ve tweaked the ingredients in the slightest ways to make it all their own.  The drums on opening track Turtledoves are given a big spotlight and not just thrown into the back of the mix, creating a driving force behind the pillowy synths and jangly guitar reverb. It’s so damn addicting, I can’t wait to listen to the whole album.

Topshelf Records and Baby City Records are sharing the distribution on this one.  Topshelf has an opaque pink vinyl available, limited to only 100 copies, and Baby City has 100 on coke-bottle clear wax.  Both are available on the bandcamp page after the ‘buy’ link, but you can also click the links above to go straight to the label.

The Details

NYC'S Gingerlys comes out with their self-titled record November 17th on Topshelf and Babe City Records on limited edition vinyl, cassette, cd and all digital formats.
100 Coke Bottle Clear / 100 Starburst Pink / 300 Black

Additional Images

Price $16

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